It seems that the timing was perfect for the growth of the cannabis coinciding with the beginning of Jocelyn Moody’s professional career. Her willingness to jump in and learn every facet of the industry, from top to bottom, has opened up a world of possibilities as a marketer, and influencer in the industry. It hasn’t been without setbacks. Just when her Instagram following of her photography of cannabis plants was hitting new heights, the platform suspended her account due to community guidelines. Regardless, that experience has made her sharper, smarter and more creative in her approach, while she continues her work with many of the cannabis businesses in the Berkshires. It’s a great conversation providing an inside look into the cannabis industry in the Berkshires, and Jocelyn’s journey to this point. At 27, the journey has just begun. We also cover: constraints in marketing in the cannabis industry, budtending, pre-rolls, changing the way people think about cannabis, growing pains in the industry, jumping into a frozen lake dressed as cannabis, the vape ban, breaking the grass ceiling, listening to the people who work for you, customer service, cannabis industry program at Berkshire Community College, Jocelyn’s Front Porch Photography project, her long career in figure skating and how it has shaped her, mental tenacity, growing up in Dalton, SpongeBob, the power of kindness and more. I hope you’ll enjoy my conversations with Jocelyn Moody.
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